Justin Pasutto x SharkNinja
SharkNinja, best known for their innovative product designs in the home space, partnered with Justin to highlight two of their latest launches.
The Objective
Introduce the new SharkNinja Vacuum and the DoubleStack Airfryer with his audience in an exciting way that truly highlighted the amazing technology of both products.
The Strategy
York & James worked closely alongside Justin and the agency team to understand how he could create fun, engaging content for each of these products. Our team ensured that all timelines were met, creative guidelines and expectations were understood and the content would reflect the innovations of each product, while still incorporating Justin’s humor and unique perspective.
The Results
Justin developed several rounds of humorous, engaging content for the brand. As a result, we’ve continued to grow the partnership and find new ways to highlight their product innovations!
SharkNinja
"This is a testimonial...."
- Example Testimonial, AGENCY BRAND CLIENT
The Highlights
